Allow me to introduce myself…

A woman with light skin and light brown hair pulled back, wearing a dark gray T-shirt with a graphic print and tan pants with a brown belt, standing with her arms crossed inside a house.

Hey there, I’m Erika

Hosting Dreams, Creating Memories.

 Fell into the world of property management organically—what began as a small cleaning company, Blue Crush Cleaners (named after the iconic surfer film), quickly evolved into something much more. As I worked closely with homeowners, it became clear there was an opportunity to offer a more thoughtful, full-service hospitality experience—one that truly supports both owners and guests.

I started Blue Crush Cleaning in 2014 as a side job while working full-time at Wolf in the Fog. What began as a one-woman operation—riding my bike between cleans—quickly grew through word of mouth and a strong reputation for care and reliability.

Over the years, that foundation has evolved into something much bigger. Today, Blue Crush is an incorporated, fully licensed property management company with a direct booking platform and Consumer Protection insurance—built to support both homeowners and guests at a high level. We’re constantly evolving, always looking for ways to lead within the rental industry while staying grounded in the values that built us from the start.

Having lived in Tofino for over a decade, I know this rugged, wild West Coast intimately. That connection to place influences everything we do, from how we prepare homes to how we guide guests through their stay.

Giving back to the community is at the heart of everything I do. From volunteering as a firefighter to serving as a director for Tourism Ucluelet, and supporting local festivals and events, I’m passionate about contributing to the place that has given me so much. Through Blue Crush, we also donate 2% from every booking to local initiatives—ensuring each stay has a positive impact beyond the home itself.

I genuinely love this industry—the ability to shape meaningful travel experiences while helping homeowners share their spaces is something I find incredibly rewarding.

Whether you’re looking for the perfect West Coast getaway or hoping to share your home with the world, I’d love to help you do it with intention.

Our Crushers

On the operational management team we have Tesla, who joined our team in September 2025 as Blue Crush's first Manager. Born in Peterborough Ontario, she originally moved to Tofino in 2019 and then pursued van life, building out a Sprinter van and traveling. Gaining experience in the Canadian Rockies for many years at various hotels within the Banff Lodging Company  With ten years of cleaning experience, including running her own cleaning business on the East Coast of Vancouver Island, Tesla is now looking to develop her management skills back in the town she fell in love with. She decided to join our team to take that leap! In her free time, she enjoys drawing, painting, and beach walks.


A young woman with green hair, wearing a black beanie with a logo, sitting at a wooden counter in a modern kitchen or restaurant. She has multiple facial piercings and tattoos on her arm, and is smiling at the camera.
A smiling man with reddish-brown hair, wearing a light blue t-shirt, sitting on a gray couch, looking at and flipping through a large black and white photo album.

Born and raised in Calgary, Alberta, Scott grew up alongside his older brother who took a fatherly role, developing a strong work ethic early on. His professional journey began in the culinary world, where he started as a dishwasher and worked his way up —eventually earning his Red Seal certification. His culinary career took him across the country, with experience in Nova Scotia, Toronto, Calgary, and Banff.

When the pandemic hit in 2020, like many others seeking a new pace and a fresh start, Scott made the move to Vancouver Island. He continued honing his craft at Shelter in Tofino before deciding it was time for a change from late nights and kitchen intensity. That shift led him to Ocean Village, where he spent over a year and a half taking on a variety of roles—from pools and grounds to front office and cleaning—gaining a deep understanding of hospitality from the inside out.

Blue Crush was lucky enough to bring Scott onto the team in 2022, and he’s been an integral part of our crew ever since. As a lead cleaner, quality checker, and trainer, Scott brings precision, pride, and a calm dependability to every shift.

He loves Tofino—the weather, the people, and the strong sense of community—and is especially proud to have his daughter living here full-time to experience the same coastal magic that won him over.

Born and raised in Paris, Ontario, Alex grew up as one of four siblings and quickly stood out as a natural performer. She dedicated her early years to dancing, skating, and competitive gymnastics—eventually taking her talents to the international stage as a dancer. A woman of many gifts and endless curiosity, Alex brings passion and creativity to everything she does.

In 2022, she made the move to Vancouver Island, spending time exploring its coastal communities before falling in love with Tofino—and finding her home at Blue Crush. Since joining the team, Alex has steadily worked her way up through the ranks, now supporting our operations through administration and lending a hand with cleaning whenever needed. Her reliability, enthusiasm, and warm energy make her an essential part of our crew.

Outside of work, you’ll spot Alex on the beaches with Kevin, her loyal four-year-old Australian Shepherd who insists on being wherever Alex is. Whether she’s organizing behind the scenes or enjoying the coastal lifestyle, Alex brings dedication, heart, and a touch of adventure to everything she does

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Our Admin Team

Behind the curtain of Blue Crush is Jam, Dee, Hanna & Morgan, who help make this machine run! Jam is a hard working and passionate mother of two, with a degree from the Philippines. She loves trying new things and is a whiz on our social media platforms. Morgan is a local Tofitian who wears many hats, as teacher, business owner, new mamma and knitter, she can do it all! Morgan joined the Blue Crew in 2024 and helps with listings, web management and newsletters. With her partner, Morgan runs an events and catering business, check her work out @lux.fino.

A young woman with long dark hair smiling, wearing a black shirt with white patterns on one sleeve and distressed jean shorts, standing against a plain beige wall.
A woman with blonde hair smiling and holding a glass of red wine, sitting on blankets and pillows outdoors under trees.

Meet Jam—a dedicated member of the Blue Crush Concierge team since 2024. A Civil Service Passer with a Philippine degree, she brings strong client service and leadership experience from her roles as a Manila condominium concierge, sales trainer, and sales support team leader.

At Blue Crush, Jam provides exceptional virtual administrative support, from office upkeep and invoicing to social media management and graphic design.

A devoted wife and mother of two, Jam is known for her reliability, warmth, and willingness to help. She loves Blue Crush for its supportive, fair workplace where every team member feels valued and empowered.

A young man sitting in a wooden chair reading a book in a cozy room with warm lighting, a bookshelf, a vase with pampas grass, and a small side table.

  • We provide a comprehensive range of services, including residential and commercial cleaning, property management, maintenance management and all duties that fall under vacation rental services. Our goal is to ensure your property is clean, well maintained and ready for guests!

  • We pride ourselves on attention to detail and commitment to quality. Our team is trained in best practices and uses eco-friendly products to ensure a thorough clean. We also encourage client feedback to help us continuously improve our services and meet your expectations.

  • Our company is deeply rooted in the Tofino community, and we understand the unique needs of property owners and travellers in this beautiful area. We combine local expertise with personalized service, ensuring that every property we manage receives the care and attention it deserves. Plus Blue Crush donates 2% of every direct booking to a local charity. Last year we donated to Surf Sister!

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